This article originally ran in Jan ’07, but I’ve added some updates to put a new twist on this great idea.One of the most creative ways to profit using eBay that I’ve ever encountered actually involves SELLING NOTHING from your own eBay account.
Let me explain.
You can partner with powersellers on eBay to “back end” sell eBooks and other easily delivered products (products you write/create or products created by others).
Take advantage of the huge customer base and massive traffic exposure of the powerseller and split the profits you help them uncover. My estimate is that 95% of all powersellers on eBay have NO IDEA how to do this.
These partnerships can be tricky to establish and must be built on trust. You have to be sure not to violate eBay policy in the establishment of these partnerships (be careful how you approach other sellers to avoid being accused of spam).
…but when done right this is a VERY simple and powerful concept.
EXAMPLE: Many eBay sellers running a large number of auctions could be adding 50 or more new leads to their email list every day…but they have no idea how to do it or why they even should.
Let’s step through one example:
o Powersellers get a lot of traffic to their auctions
o Most powersellers do NO “back-end” marketing
o A simple aweber.com name and email capture form on their about me page would yield great results
o There are many ebooks to be found that would make GREAT up-sells and back-end sales for the eBay customers that join the mailing list
o You could easily sell a product found on clickbank.com and share the profits with your eBay powerseller partner
Another possibility:
Most eBay sellers are very intimidated at the thought of adding video to their auction, but we know the power of video right? (There are several recent videos about the power of adding video to your eBay auctions on this blog
Do you see where I am going with this? High volume sellers on eBay are great potential partners!
You need to know the rules though when using these strategies.
For example, you MAY NOT invite eBay customers to join your mailing list from within your auction listings.
You MAY NOT send an email to your eBay customers with the sole intent of inviting them to join your mailing list.
You CAN invite your customers to join your mailing list using your “About Me” page.
You CAN invite customers to join your mailing list as part of any email follow up message you send them (don’t make the invitation the main point of the email).
The vast majority of eBay powersellers would be delighted to be able to take back some of the control of their business from eBay. As a reader of this newsletter you hold the keys to helping them do that.
As a reminder these kinds of ideas are what we are all about at MySilentTeam.com and it’s the kind of thing that my book (Silent Sales Machine) is full of.
Stay creative!
Be sure to leave a comment with your thoughts on this article! I love to hear from you.