Whenever I talk about eBay I’m coming from a “seller” perspective. I’m not a typical seller either. I’m a “creative marketer”.
Several years ago I gave a “Creative eBay Selling” presentation at a marketing seminar. The table shown here served to summarize the entire message nicely.
If you are willing to work at it there is still plenty of opportunity on eBay, but, the big question today is…
Are the days of “Quadrant IV” coming to a close?
My conclusion: Maybe…and maybe not.
For now I’ve lost a bit of my excitement about “Quadrant IV” thinking, but for the creative and daring among us there are still millions of daily shoppers on eBay and the “cat and mouse” game with eBay is still “on”.
Keep in mind, for my own business, as well as those that I coach there are several things that I’m even more excited about. (see this blog post for an “opportunity map” of the creative ideas I like best.)
…but I owe it to my foundational eBay based fans and readers to keep you up to speed on eBay!
If you haven’t heard yet eBay is making changes in the fall of 2011 that will effect several creative strategies that many of my readers are using (or have used).
To stay up to date on the creative use of eBay (and now Amazon as well) as a marketing tool, keep an eye on this blog post where I’ve asked all of my readers to help me stay up to date on the latest developments on both sites in regards to using these two popular shopping sites as a tool for finding leads, growing an email list and EXPANDING your influence over your targeted market.