Lately I’ve been running into a lot of people who are of the opinion that “content” or “information” should always be free.
These wandering souls all willingly ignore the ageless wisdom of sayings like these:
I call it a “poverty mentality”. Even seemingly successful people can have it. They have thoughts like these:
To be clear – these are not the thoughts of successful leaders building incredible businesses.
If you add up all the free content I’ve created over the past 10 years of building my businesses and teaching others it would be a virtual library…and I welcome you to take your time and check out my “free stuff”, yet some still complain when I charge a few dollars for access to my latest ideas. It confounds me, but I love how it weeds out the “poverty mentality” followers.
Yes – of course you should use extreme discretion when investing in yourself or your business, and demand refunds on worthless products that were overhyped and wound up under-delivering, but by all means, build relationships with and invest in people who have proven that they know how things work in the real world.
I invest regularly in my own future success and I always have. I’m taken more seriously, get more attention, build stronger relationships, have more pride in myself and am ultimately more successful because of it.